No Toadlick in 2017
By Lance Griffin (Dothan Eagle)
Jan 31, 2017
"Toadlick, the music festival with the quirky name that experienced the highs of bringing top-tier acts to Dothan and the lows of severe weather for many of its festival days, won’t be back this year (2017).
Chris Gilbert, the festival founder and organizer, told the Dothan Eagle on Tuesday that the timing was right to announce the festival’s end.
“We had a heck of a run,” Gilbert said. “We’re going out on our own terms. We don’t owe anybody and a lot of music festivals can’t say that.”
Gilbert said no single factor influenced his decision. He said he found it increasingly difficult to devote the time necessary to make the festival successful while running his own construction company and other businesses as well.
“It takes a lot of time. It was cool having an idea and starting from scratch and watching it grow, but this is the right time,” Gilbert said.
Toadlick had a five-year run in Dothan. Among its headliners were Luke Bryan, Alabama and Hank Williams, Jr. It branched out to include non-country acts such as Kid Rock, Styx, REO Speedwagon and others.
It began with a spring date, but was continually beset by rain and thunderstorms. An intense thunderstorm with damaging winds tore through the festival in 2015, causing extensive damage and forcing the cancellation of several acts scheduled to perform. The event moved to June last year, added a second stage and included Chris Daughtry, the Charlie Daniels Band and many other acts.
The Dothan Area Convention and Visitors Bureau estimated the 2015 Toadlick Music Festival had a direct economic impact of $1.29 million on Dothan, and an indirect impact (ancillary benefits) of $3.22 million."